If we do this for a competitor to the Ahrefs blog, Backlinko , it looks like the first web page on the list used to be a page about preventing Google penalties, but it no longer exists. Reach out and pitch a guest post to these sites.
How many? Content Explorer lets you search a database of over a billion web pages for those that mention any keyword or phrase. Some would likely even link to it. Just make sure to craft a good outreach email if you want your efforts to pay off. Find commonalities in the links you already have, find similar prospects i. For that reason, it may make more sense to go after less competitive topics and keywords.
In other words, those where you stand a chance at ranking without having hundreds of backlinks. You can search for keywords in Keywords Explorer , and then filter for keywords with a low Keyword Difficulty score. Page 1: backlinks from unique websites referring domains Page 2: backlinks from unique websites referring domains Page 3: backlinks from unique websites referring domains ….
Then the Keyword Difficulty score for that keyword is going to be higher than if the top ranking pages looked like this:. Page 1: 21 backlinks from unique websites referring domains Page 2: 13 backlinks from unique websites referring domains Page 3: 2 backlinks from unique websites referring domains ….
Hit the Details caret and navigate to the Organic keywords tab to see the keywords for which each page ranks. The crucial part is understanding how you compare to your competitors and more importantly, learning from those that are winning at SEO. Did I miss anything from this post?
Let me know in the comments, or hit me up on Twitter. Joshua Hardwick. A link from a website that is considered important will be of more benefit to your site than one from a website than a low importance one. Ensuring the website has a similar or related topic to the page that is being linked to will help reinforce the subject of that page.
They can be useful guides but it is crucial to remember they are not used or recommended by the search engines themselves. Although links are a good way for search engines to get third-party verification on the importance of a page, they are also easily manipulated. Over the years the voting system became compromised by link purchasing, link exchange, and other schemes.
Due to this, the search engines had to become proactive in identifying where links had been gained for the purpose of higher rankings. Google has strict guidelines on what is considered a manipulative link.
As does Bing , and Yandex. The search engines do not want links built that will artificially give the impression the site is more relevant and important than it is. The mere practice of trying to increase links for the sake of rankings is technically against the guidelines of most major search engines. The relevance of that link to your site might increase if the content becomes more aligned with yours. If a website linking to yours acquires more relevant links to itself it might be perceived as even more of an authority by the search engines.
A good way to build links to your website is by creating content that other sites find informative, interesting, and link-worthy.
Creative campaigns that are designed first as content marketing, second as link-magnets are an effective tactic. You could also send a new product announcement email to folks who you think might be interested, like current customers.
The days of spamming comment sections and paying for link-building services are over. Editor's Note: This post was originally published in April and has been updated for freshness, accuracy, and comprehensiveness.
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Subscribe to Our Blog Stay up to date with the latest marketing, sales, and service tips and news. Thank You! You have been subscribed. Start free or get a demo. Download for Later. What is Link Building? What are Backlinks? Link Building Strategies. What is link building? Link Building Strategies Maintain a steady blog with great content. Link to other blogs on your blog. Write guest blog posts.
Curate and publish helpful resource lists. Do expert roundups to build relationships. Write newsjack posts. Create case studies about your most impressive clients. Volunteer to be the subject of a case study. Administer surveys.
Write book reviews. Conduct free webinars and post archived copies online. Create free tools. Create shareable templates. Create compelling infographics. Create other forms of visual content. Create SlideShare presentations. Do something funny. Write press releases about interesting company news. Send out a joint press release when your news involves another company.
Do some outreach when you have big news or a great piece of content. Set up press request alerts and look for opportunities to send quotes. Write and pitch op-ed articles. Partner with companies in complementary industries. Do some co-marketing. Ask for reviews. Make friends with other webmasters in real life. Search for and monitor mentions of your brand. Identify broken links through site-crawling tools. Search for and monitor your competitors' backlinks. Incorporate 'Tweet This' links into your content.
Install social sharing widgets. Since this option is free, it does take a while for the backlinks to pop up. You can also browse the other data provided, and even export to a. This way if you are going to make any changes to your backlink profile, you can keep track of the changes in the sheet so you can reference them later. If you like the service you can pay for more metrics but this is a good base that will tell you what your backlink profile is about.
Cognitive SEO features lots of metrics and is recommended for sites that may need to recover from a Google penalty. This also includes a profile authority as well, which shows you the percentage of good, average, and low quality links that exist in your profile. Ahrefs backlink checker does require a paid subscription, but you can test it out with their free trial.
Once you register for your free account you can enter your domain and hit search.
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